Mountain Dew Teams with PYRA for Outdoor-Inspired Drop

Following the cult success of the Mountain Dew Djorts, the brand returns with a serious gear upgrade — teaming up with outdoor-leaning Aussie label PYRA for a full technical capsule that blurs the lines between streetwear and performance apparel.

Built for the outdoors but styled for the city, the collection lands heavy with custom camo, oversized silhouettes, and hi-vis Volt Green accents. Key pieces include a reversible puffer with 3M Thinsulate featherless down, a sherpa fleece hoodie, balaclavas, caps, cargo pants, and multi-pocket trail vests — all engineered for utility but designed to flex, infused with the irreverent spirit of Dew.

PYRA founder Sam Moore calls the collab “a shared love of nature, energy, and exploration” — a statement that echoes through the collection’s balance of function and flair. The drop marks Mountain Dew’s first full technical apparel offering, and it lands with intent — tapping into a cultural moment where outdoor gear is just as likely to show up at a music festival as it is on a hiking trail.

The PYRA x Mountain Dew collection is live now. Head to PYRA to shop now.