Grammys 2026: Why You're Seeing ‘Be Good’ Pins on the Red Carpet

PARK CITY, UTAH – JANUARY 25: Olivia Wilde and Edward Norton are seen on January 25, 2026 in Park City, Utah. (Photo by London Entertainment/GC Images)London Entertainment

The #BeGood campaign, which is endorsed by the ACLU, Maremoto, National Domestic Workers Alliance, MoveOn and Working Families Power, made its red carpet debut at the Golden Globes. “The #BeGood campaign aims to honor Renee Macklin Good and Keith Porter while also reminding us what it means to be good to one another in the face of such horror—to be a good citizen, neighbor, friend, ally, and human,” a rep for the campaign said statement at the time. “Every day, everywhere, regular people are being good: keeping kids safe when they walk to school, filming fathers who are being disappeared from their workplaces, donating to fundraisers to support organizations who are keeping us safe.”

Jean Smart, Mark Ruffalo, and Natasha Lyonne were among those who participated.