When it comes to Black Friday, there’s Good Sales on one side and “Sales” Sales on the other. Then there’s the Huckberry Black Friday sale, which sits well past wherever the Good Sales marker settled. And this year might be the best yet, absolutely packed with not only the best brands the Everyday Adventure Store carries, but the best things from those brands.
If you’re not familiar with Huckberry, it stocks some of the most hard-wearing, hard-working, uber-functional clothing, gear, footwear, and accessories on the market, and every year, they put on a smattering of deals around this time of year, adding to the mix as the week goes along. And while past years have required a little patience, this year just straight up doesn’t. In fact, if you wait too long, you might miss out on some of the best stuff.
And because it’s a massive amount of inventory, we thought we’d streamline your search a bit by picking out some of our favorites below. If you want to see the breadth of it, head over for yourself, or scroll on down. And you know the drill: if you see something, snag it. You’re not the only one on the hunt.
Want more savings intel? Start with our guide to the best Black Friday clothing deals, then make moves to GQ’s all-in-one master list of every Cyber Week deal that matters.
Clothing Deals
Corridor
Double Knee Carpenter Jean
Loose, not baggy; faded, not thrashed; just hardy enough for the winter but not too stuff for the summer…might as well call these Box Checkers.
Gitman Vintage
Brushed Cotton Tweed Shirt
This fabric as much a winterized madras as it is a classic flannel, but either way it’s preposterously soft and dumb cozy.
Gramicci
Canvas Work Pant
Sure, these are next-level climbing pants, but they also are as comfortable as most sweats and wear like most work pants do, so you can ignore the climbing part if you want, too.
3sixteen
French Work Jacket
The kind of jacket that becomes Your Jacket in a matter of weeks.
Barbour
Solway Modified Wax Jacket
Quite possibly the most brolic of all the Barbours is a cool $200 off its original price for the moment.
Knickerbocker
Pacific Denim Shirt
If you put this one in the rotation now, you’ll have yourself a perfectly worn-in denim shirt come springtime.
RRL
Percy Work Shirt
This winter wonder is as much a jacket as it is a shirt, but the thing is is that it’s A LOT of shirt.
Randy’s Garments
Utility Cotton Ripstop Cargo Pant
The sort of white pants that become exponentially better the more trashed and thrashed they get.
Tracksmith
Session Short
For anyone in need of Good Running Shorts, may I introduce you to some Good Running Shorts.
District Vision
Ultralight DWR Wind Jacket
I’m pretty sure there have been travel packs of tissues that are harder to carry around than this packable jacket is.
3sixteen
Mechanic Shirt
Does 3sixteen make some of the best denim? Yes, of course. But they also happen to make killer outerwear and shirts as well.
Ten Thousand
Tactical Pant
Ten Thousand makes some of our favorite workout gear, and these tactical pants are no different. A midweight odor-resistant and waterproof fabric makes it more than worth the discounted price.
Shoe Deals
Danner
x Huckberry N45 Low Hiking Sneaker
The only real way you could improve this next-level hiker is by giving the pricetag a bit of a haircut and, well, $40 is a very nice haircut.
Jacques Solovière
Mark Zip Boot
One of the best in the entire sid-zip genre have the potential to solve multiple boot-related quandries with a single order confirmation number.
Astorflex
Side Zip Berryflex Boot
Handmade in Italy, outfitted with a nifty commando sole for needed traction in the winter and under $200? Please.
Arc’teryx
Kragg Slip-On
Not only are these adept approach shoes, but the heel is completely collapsible, which means they’re next-level clogs, too.
Rancourt & Co.
Ranger Moc
The price on these sub-$200 Maine-made mocs gets more preposterous with each and every data point in the Features list.
Norda
001 Trail Running Sneaker
If you’re someone who likes their footwear to be insanely tough, the uppers on these are made with a Dyneema-Cordura blend that would make a middle linebacker flinch.
Sanders
Madrid Loafer
Not remotely on-trend, which means you’ll love them for years on end.
Crocs
Classic Clog
In case you forgot, Crocs are some of the most comfortable creations in human history.
Vinny’s
Aztec Boat Shoe
Enough ground clearance to wear through (most of) the winter, not so chunky that you’ll neglect in the warmer months.
KEEN
Hyperport Clog
It wasn’t going to be easy to live up to a name like “Hyperport Clog” but these did, in fact, live up to the moniker.
Blundstone
2406 Suede Chelsea Boot
Blundstone saw its rise in popularity almost a decade ago, but that doesn’t mean it’s still not a great boot, especially if you can grab a pair on sale.
Keen
Jasper Zionic Sneaker
Keen really has a way with their naming conventions, but I must admit “Zionic” is kind of fire, and these shoes happen to be great too.
Gear Deals
Drake’s
Suede Western Belt
There are very few accessories that can elevate a pair of jeans with more ease than this beautifully-tooled western from Drake’s.
District Vision
x and wander Sunglasses
Some classic-looking sunglasses with road-race bonafides don’t come around often, and when they do they’re rarely as good as these are.
Osprey
Archeon Everyday 24L Backpack
There are probalby more articulated backpacks out there, but this one is about as articulated as you’d ever need.
Wythe New York
Western Hand Tooled Leather Tote Bag
To be very clear, you can’t get leatherwork like this from a machine.
Barebones
Neelum 40L Giant Tote Bag
Not only is this thing massive, but it’s also been waxed—which means it’s water-repellent for those less-than-ideal days on the town.
Hestra
Ergo Grip Active Glove
There are great arguments for some sleek leather gloves—which Hestra makes too, btw—but considering that gloves are usually are usually a working accessory, it’s nice to have some that offer a bit of dexterity.
Home Good Deals
Yeti
x Huckberry Rambler 20oz. Tumbler
So the thing about a Yeti is that they work just as well at home and once you start using it for ice water, you’ll never go back to humble glass.
Moccamaster
KBGV Select
It’s hard to quantify how much joy my Moccamaster brings me each and every day.
Therabody
Theragun Sense G2
No one needs a Theragun, but man are they nice to have at your disposal if you’re someone who doesn’t age in the Benjamin Button kind of way.
Fellow
Stagg EKG Pro Electric Kettle
Electric kettles can, in fact, look very nice.
Huckberry Black Friday FAQ
Black Friday is the Friday after Thanksgiving, which means that it falls on November 29 this year. But Black Friday deals are no longer confined to the single day, or even the weekend. Discounts start prior to Thanksgiving, and nearly every one lasts until at least that following Monday. Huckberry typically runs a series of themed deals throughout the week.
Cyber Monday traditionally happens the Monday after Black Friday, which means that it’s on December 1 this year. If prior years are any indication, Huckberry will surely be running a sale on Cyber Monday. But if you’re looking to take full advantage of deals, we wouldn’t advise waiting all the way until Cyber Monday—things do sell out, especially when they’re on sale.
What are the best things to buy at Huckberry?
If something makes the digital shelves at Huckberry, you can bet that it’s been vetted, sweated (in) and otherwise rigorously tested, so there isn’t a wrong answer to this question, per se, but if we’re getting into specifics, their footwear selection is one of the most considered around—whether that be comfortable loafers, burly trail-runners, venerated hikers or vacation-ready huaraches—and their accessories are elite. And if you’re in the market for some hard-wearing shirts, they stock some serious hitters. Black Friday is officially over, but that doesn’t mean the deals are, too. The Huckberry Cyber Monday sale is officially on, and there are still plenty of worthwhile discounts.
If you’re not familiar with Huckberry, it stocks some of the most hard-wearing, hard-working, uber-functional clothing, gear, footwear, and accessories on the market from some of our favorite brands. And every year, they put on a smattering of deals for the post-turkey aftermath.
Many of the deals from the weekend are still live, but the retailer is still dropping new deals today and tomorrow for Cyber Monday. To help get you cash in on the most notable ways to save some cash, we rounded up the best deals on blockbuster-approved jackets, weather-beating bags, envy-inspiring socks, heirloom flannels, and pretty much anything else you might need or want.