“I encourage people to leave this particular shampoo on hair, with intent to reach the scalp, for a couple of minutes before rinsing out allowing those oils to retrieve full coverage,” Davie says. “The longer you keep it in and evenly massage into the head the better chances the scalp is stimulated for healthier growth.”

The Best Shampoo for Men with Thick Hair: Davines Love Smoothing Shampoo

Davines

LOVE Smoothing Shampoo

Pros

  • Extremely smoothing on coarse, frizz-prone strands
  • Promptly rinses any product build up which makes for an efficient shower

Cons

Video by Adam Hurly; Tested by Adam Hurly

If this article were called “Adam Hurly’s Favorite Shampoo of All Time,” then Davines’s LOVE shampoo would be in the first spot. But my needs do not match every reader’s needs, so this product will have to settle for “Best Thick Hair Shampoo” in the meantime. It is so difficult to find a product that tames my thick hair while it cleanses. The entire LOVE line is like a relaxer for my untenable and rigid-straight strands and becomes even more essential whenever I decide to grow my hair out. If you have coarse or thick hair—and especially if it’s on the straighter side—then this shampoo (and LOVE assortment) is a game-changer.

The Best-Smelling Shampoo for Men: Corpus Cypress Shampoo

Corpus Naturals

Cypress Shampoo

Pros

  • The woodsy scent.
  • Competes with the most moisturizing and reparative options on this list, too.

Cons

  • The brand only offers this one shampoo—in the one scent—for now

Video by Adam Hurly; Tested by Adam Hurly

This shampoo is more than just its delicious aroma, yes. However, we cannot ignore it: Corpus’ woodsy scent is on the more masculine side of the scent spectrum, should you want some aromatherapy that might pair nicely with your cologne. (Vetiver, cypress, and cedar take center stage in this one.) I would pump this scent throughout my home, and happily deploy this moisturizing, fortifying wash through my strands any day of the week. Use it as a beard wash, too, if you want to smell it even more each day.

The Best Shampoo for Men with Fine Hair: Ouai Fine Shampoo

OUAI

Fine Shampoo

Pros

  • Reparative recipe adds strength to fragile strands
  • Great for fine hair and thinning heads of hair

Cons

  • Citrus-floral scent may be a bit strong—then again, others will love how refreshing it feels, especially in the shower

Video by Adam Hurly; Tested by Adam Hurly

Here is an all-time favorite of my fine-haired partner, who demands a shampoo that fights gravity and gives his hairs extra height and fullness. OUAI’s formula here has the ability to deeply rinse without causing any frizzing or fraying, unlike many shampoos that give volume by virtue of parching the hairs. So with OUAI, you get volume, density, and body, plus mega moisture to top it off.

The Best Shampoo for Men With Thinning Hair: The Grey Stimulating Shampoo

Stimulating Shampoo

Pros

  • Salon-caliber rinse out, with conditioner-level nourishment.
  • Aggressive roster of active ingredients to justify the cost

Cons

Video by Adam Hurly; Tested by Adam Hurly

If cost were no object, this would be our best overall shampoo, too. However, I do think that a $75 bottle of shampoo is tough to promote as a universal option—but as a luxury pick, The Grey is a no-brainer. But this Dutch men’s label really packs on the active ingredients, a difference you feel in the strands after rinsing (you can peep the “key ingredients” above for that long list, which benefit far more than just thinning hair). While I never really advertise shampoos as the solution for hair loss—you need to take more clinical measures—however, a shampoo like this can be a game-changer when it comes to maximizing the potential of your precious hair. If you have a stylable length—let’s say an inch or more, then you might notice your styling regimen performing slightly better after a rinse from The Grey. It’s nourishing, it’s smoothing, it’s tingly and refreshing, and it smells brilliant.

The Best Custom Shampoo for Men: Prose Custom Shampoo

Prose

Custom Shampoo

Pros

  • Your formula addresses the needs of your specific hair, all the way down to the zip code.
  • Easy replenishment/subscription plans.
  • Fragrance-free options available.

Cons

  • It’s hard to share in a household when the formula is so tailored to one person’s needs

Video by Adam Hurly; Tested by Adam Hurly

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